Audiences Into Short Films

Short films are products which do not have high profits, however others argue that in today’s era short films are more ideal and have attracted more audiences than before. Short films are now seen to be more ideal as they capture more attention as they have easier access such as the internet, mobile phones and now they are even shown on TV. Short films are categorised into sub- categories they fall into; Animated, Documentary, Experimental, Live action, Musical short, Sponsors and specific information on Travel.  It has been argued that during the century short films have adapted a particular audience’s in their middle ages. Therefore, due to the fact that our research shows that most short films audiences are middle aged, our product wants to attract a new generation. This is the reason why we wanted to focus on the genre comedy.  We believed that young people aged from sixteen to early twenties are more likely to enjoy watching comedy films has it may be suitable to their personality. In my research I also found that in many cases the type of category that the film is influences the audience. For example, a famous short film producer Pixar tested animation technique; these short films were to attract audiences from the ages of eighteen as it has a certification of eighteen.